Your privacy is important to us. Therefore, at The Life Barn, we ensure compliance with data protection regulations. Below we would like to inform you about the purposes for which your data is collected and used and how you can exercise your rights. You can call up and print out the data protection declaration at any time via the "Data protection" link. Our IT systems are protected by technical and organizational measures against access, modification or dissemination of your data by unauthorized persons, as well as against loss and destruction.
Responsible for the collection and processing of personal data is:
Purpose and legal basis of data processing
We store your data to fulfill the contractual service such as delivery, payment processing and billing. The contract with you is the legal basis for this processing (Article 6 (1) (b) GDPR). We will also process your data to the extent required by law to fulfill our archiving and storage obligations under German commercial and tax law (Article 6 (1) (c) GDPR). In addition, we use your data for direct advertising - i.e. to send information about our products, services and campaigns (according to Art. 6 Para. 1 Letter f. GDPR) in order to win you over as a customer (information according to Art. 13 Paragraph 1 letter d GDPR). You can object to the use of your data for advertising purposes at any time using the contact details given above. Other recipients of this data may be logistics service providers (address data only), payment service providers (payment data only) or, in the context of direct advertising, service providers for the delivery of advertising material (address data only). The duration of the processing depends on the purpose of fulfilling the contract and the associated further legal requirements for storage and provision of evidence. We use the data for direct advertising as long as you have not objected.
Web analysis with Google Analytics
This website uses Google Analytics, a web analytics service provided by Google Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You can prevent the storage of cookies by setting your browser software accordingly; we would like to point out to you however that in this case you will if applicable not be able to use all functions of this website in full. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by clicking on the following link (http:// tools.google.com/dlpage/gaoptout?hl=de) download and install the available browser plugin. You can find more information on this at http://tools.google.com/dlpage/gaoptout?hl=de or at http://www.google.com/intl/de/analytics/privacyoverview.html (general information about Google analytics and data protection). We would like to point out that on this website Google Analytics has been expanded to include the code "gat._anonymizeIp();" in order to ensure that IP addresses are recorded anonymously (so-called IP masking).
As part of our shop, we use the functions of the web analysis service Google Analytics. The provider is Google Inc., 1600 Amphitheater Parkway, Mountain View, CA 94043, USA. Google Analytics uses so-called "cookies". These are text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. The Google Analytics cookie (legal basis Art. 6 (1) (f) GDPR) is stored due to our legitimate interest in analyzing user behavior in order to optimize our website and our advertising. We are supported by Google as a processor. Google will use this information to evaluate the use of the website by the user, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. IP anonymization. The IP anonymization function is activated on our website. Your IP address will be shortened by Google within the European Union or in a state party to the Agreement on the European Economic Area before it is transmitted to the USA. Only in exceptional cases will the full IP address be sent to a Google server in the USA and shortened there. The legal basis for the transfer of personal data is the so-called EU-US Privacy Shield.
So-called social plugins, in particular the "Like" button of the social network facebook.com, can be used on our website. Facebook.com is operated by Facebook Inc., headquartered in the United States (1601 Willow Road, Menlo Park, California, 94025, USA). If you visit a website on our website that contains such a plugin, your internet browser (e.g. Internet Explorer or Safari) establishes a direct connection to the Facebook servers. The use of the social plugin (legal basis Art. 6 (1) (f) DS-GVO) is based on our legitimate interest in analyzing user behavior in order to optimize our website and our advertising. We have no influence on the scope of the data , which Facebook thereby collects and informs you according to our level of knowledge: By integrating the plugin, Facebook receives the information that you have visited our website. If you are logged in to your Facebook user account while visiting our website, Facebook can assign the visit to our website to your user account. If you then interact with social plugins, e.g. press a "Like" button or use the "Tell a friend", "Share" or "Share with friends" function, then the corresponding information is transmitted to Facebook and stored there. Even if you are not a member of Facebook, there is a possibility that Facebook will recognize and store your IP address. Information on the collection and use of your data by Facebook and your rights and setting options in this regard can be found in Facebook's data protection information (https://de-de.facebook.com/full_data_use_policy). If you are a Facebook member and do not want Facebook to be able to assign your visit to our website to your user account there, you must log out of your Facebook user account before accessing our website.
We use session cookies on our website to make it easier for you to use our websites. These are small text files that are stored on your hard drive for the duration of your visit to our website and, depending on the settings of your browser program, are deleted again when you close your browser. The saving of cookies can be switched off or deactivated in your browser settings. Session cookies are automatically deleted when you close your browser. Persistent cookies survive the closing of the browser.
The following cookies are used: session cookies, cdmmCatalog, LB persistent cookies (30 days storage), cdmmCatalog_region, cookieconsent_dismissed
Data processing for advertising purposes
We only use your data for our own advertising purposes. We would like to inform you about new products, our services and interesting events. Therefore, we also use your data to recommend certain products, services or events that may be of interest to you in addition to your purchases. The evaluation of the purchase history and the sending of corresponding advertising by post or e-mail to existing customers takes place only for products and services from The Life Barn, taking into account your legitimate interests. E-mails will only be sent with your consent, which you can revoke at any time with effect for the future. Newsletters will only be sent to you on the basis of a separate consent. Further information on your rights can be found under the heading "Rights of data subjects".
Recipients of the personal data
Your personal data will be disclosed to the following companies within the EU within the framework of statutory powers:
• Postal service providers, freight forwarders, shipping service providers, file/data carrier disposal
• IT service provider in the context of maintenance and software maintenance
• Credit check, debt collection and dialogue marketing service provider
• Google Inc. (www.google.de/settings/ads/onweb)
Duration of data storage
We store your data for as long as the respective purpose requires. Appropriate deletion concepts are in place and are constantly being adapted to the legal and necessary circumstances.
If there is a tax retention period for certain data that is processed for the processing of purchase contracts (document data), the storage period is 6 or 10 years. During this time, the processing of the data is restricted. The retention obligation begins at the end of the calendar year in which the offer was submitted or the contract was fulfilled.
You can object to the use of your data for advertising purposes without incurring any costs other than the transmission costs according to the basic tariffs.
Revocation of consent
You can revoke your consent to the processing of personal data at any time with effect for the future. Please note, however, that it may be necessary to provide your data again before making a new purchase.
Right to object
You have the right, for reasons arising from your particular situation, to object at any time to the processing of your personal data, which is based on the following regulations:
• The processing is necessary for the performance of a task that is in the public interest or in the exercise of official authority that has been assigned to the person responsible or
• processing is necessary to safeguard the legitimate interests of the person responsible or a third party, unless the interests or fundamental rights and freedoms of the data subject that require the protection of personal data prevail, in particular if the data subject is a child acts.
If you object, we will no longer process your personal data in this case, unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.
You have the following rights with regard to your stored personal data in relation to the person responsible:
• Erasure or restriction of processing
• Object to processing
• Data portability
• Right to complain to supervisory authorities.